How to Grow on TikTok and Make Money in 2024
Imagine waking up to 100K new views overnight—not because you went viral by accident, but because you engineered your growth. That’s exactly what happened to 23-year-old creator Dani Nguyen, who turned a series of 15-second cooking videos into a six-figure brand in under six months. Her strategy? It wasn’t luck—it was a calculated mix of content cadence, TikTok algorithm mastery, and monetization funnels built for virality.
Whether you're just hitting your first 10K followers or scaling to a million, the TikTok landscape in 2024 is more technical, more competitive, and—crucially—more monetizable than ever before.
Why TikTok Growth is No Longer Optional for Creators
With over 1.8 billion monthly active users and average users spending 95 minutes per day on the platform, TikTok isn’t just Gen Z’s favorite app—it’s the internet's primary discovery engine for culture, products, and personalities.
If you're not treating TikTok like a business, you're missing the only algorithm that still makes people famous overnight.
But the ability to go viral isn't the same as sustained growth. To grow consistently—and make money doing it—you need a game plan rooted in what TikTok rewards: velocity, retention, and engagement-per-post.
Step-By-Step Strategy to Grow Your TikTok and Monetize It
1. Nail the First Three Seconds
The TikTok algorithm tracks early watch time religiously. If people bounce before 3 seconds, TikTok throttles your reach. Hook fast or be forgotten.
- Start with action, not exposition (“Wait for it…” is dead)
- Use visual contrast—close-ups, text reveals, or motion zooms
- Layer curiosity-driven captions or questions in the first frame
2. Ride Trends Without Drowning in Them
Not every trending sound is your opportunity. Instead:
- Choose trends that align with your niche—especially in audio or filter trends
- Always add original value—commentary, twist endings, expert takes
- Use TikTok’s “For You” trend insights to forecast next-week peaks
Creator Marley Banks grew her TikTok from 2K to 120K in eight weeks by dissecting trending recipes and giving culinary "fact checks"—a highly shareable, authority-building adaptation of generic food content.
3. Optimize Your Posting Cadence
Data from Crescitaly shows that creators who post 2–4 times daily and maintain content variety (talking head, B-roll, tutorials) increase engagement by 36%*.
Consistency fuels the algorithm. Variety keeps your audience around.
Recommended schedule:
- AM (7–10am): Evergreen content—"life hacks", industry tips
- PM (1–3pm): Trend hitchhiking—meme formats, audio trends
- Evening (6–9pm): Personal content—day-in-the-life, storytimes
4. Convert Engagement into Revenue
Views are vanity unless you build a funnel. Here’s how TikTok creators are diversifying income in 2024:
- Link in bio monetization: Lead viewers into digital product pages, affiliate links, or Substack-style newsletters
- Live Gifting & Subscriptions: TikTok LIVE is becoming its own creator economy—create a “show” format and drive paid engagement
- Brand Deals: Use platforms like Collabstr or manually DM brands in your vertical—automate outreach with scripts
- Off-platform Migration: Push top fans to Instagram Close Friends tiers, YouTube longform, or monetized Telegram communities
Pro tip: The top 1% of TikTok creators don’t wait for brands—they pitch their own. Use TikTokCoins.ai analytics (powered by Crescitaly’s trusted panel) to generate real-time engagement reports that land six-figure partnerships.
Organic Growth vs Paid Boosting: What's Worth It?
Let’s be real. Organic reach is the flex. But smart creators know when to fuel it:
| Organic Strategy | Paid Boosting |
|---|---|
| Authentic growth over time | Fast-tracks social proof |
| No ad dollars required | Used to “spike” qualified exposure |
| Harder to scale across niches | Works best with curated viral content |
Hybrid is king. Use organic for community-building, then selectively amplify high-performing posts via TikTokCoins.ai promotable services—engineered by Crescitaly to drive targeted, real-human reach.
Monetization Tools Every TikTok Strategist Needs
Don't grow blind—grow analytical. Here’s what every serious creator should be using:
- TikTokCoins.ai – Growth dashboard + smart boosting (data-proven audience targeting)
- CapCut + VN Video Editor – For TikTok-native editing tricks like punch-ins and viral transitions
- Canva Pro (Mobile) – Create scroll-stopping thumbnails and pinned video covers
- Telegram + Linktree – Push monetization off-platform and centralize content destinations
- FameAudit (by Crescitaly) – Authenticate your profile with verified percentile rankings for brand outreach
Highlight: TikTokCoins.ai users who combine organic posting with in-platform boosting solutions report a 4.6x faster follower gain vs those who rely on viral hope alone.
Final Word: TikTok is the New Front Page of the Internet—Monetize or Be Forgotten
You’re not just a user. You’re a brand. Whether you want to convert engagement into eCommerce sales, channel subscribers, or raw influence, you need both visibility and infrastructure. TikTokCoins.ai gives you the tools to do both—and rise above the scroll.
Ready to scale smarter? Explore TikTokCoins.ai today and unlock Crescitaly’s industry-grade growth engine built specifically for creators who mean business.
Meta Title: How to Grow on TikTok and Make Money in 2024
Meta Description: Master TikTok growth and start monetizing faster. Proven strategies from creators and smart tools to 10x your audience in 2024.
Tags: TikTok growth, buy TikTok followers, Crescitaly, SMM panel, TikTok monetization, TikTok followers, TikTok strategy