How to Grow on TikTok and Make Money in 2024

By the editorial team at TikTokCoins.ai

When 22-year-old @NiaSkates posted her first TikTok in October 2022, she had zero followers. Six months later, she had 480k—and was earning over $12,000/month through brand deals, affiliate sales, and TikTok LIVE. Her secret? Not luck. Not dancing. Data, timing, and smart monetization moves.

She’s one of thousands of creators proving that growing on TikTok isn’t just possible—it’s a career path. The question is: how do you actually break through the noise, build an audience, and turn that attention into income?

This is your expert-level guide for 2024: from hacking the TikTok algorithm to banking real cash from your content.

Why TikTok Still Wins: The Growth Funnel No Other Platform Has

With Instagram pivoting to Reels, YouTube pushing Shorts, and even Telegram rolling out Stories, it's tempting to split your focus. But TikTok still leads the attention economy—for one powerful reason:

“TikTok’s ‘For You’ page is the most responsive distribution engine that social media has ever created.” — Matt Navarra, Social Media Consultant

Translation? You can show up in front of millions of users without any followers. That’s impossible on most other platforms.

TikTok vs. The Rest: Organic Reach Breakdown

• TikTok: 60–75% of views come from non-followers via the FYP
• YouTube Shorts: 10–30% discoverability for new creators
• Instagram Reels: heavily prioritized for existing audiences or trending sounds

This is why smart creators triple-down on TikTok first, then funnel traffic to YouTube and Instagram where revenue per view may be higher.

Part 1: How to Grow on TikTok Organically in 2024

Step 1: Reverse-Engineer Trends, Don’t Copy Them

In January, the “What’s in my Amazon cart” trend exploded. But while most creators mimicked the same voiceover style, @TechMoms flipped it into a “What’s in my ADHD-friendly parenting toolkit”—and went viral in four hours.

• Use TrendPop to spot sound/theme velocity
• Infuse your niche POV (fitness, finance, mom life) into viral formats
• Post fast—trends decay in 48–72 hrs

Step 2: Hook Within 1.8 Seconds (Yes, We Timed It)

Crescitaly data shows that videos that drop a “pattern interrupt” in the first 2 seconds get 37% more watch time. This could be:

• A bold statement (“This is how I saved $10K using TikTok”)
• Text on screen with movement
• Jump cuts with humor or shock factor

Step 3: Use a Posting Matrix

The most profitable creators treat TikTok like a TV network. That means consistent programming.

Example weekly matrix from a fashion creator:

• Monday: Behind-the-scenes of photo shoot
• Tuesday: Tips reel (“3 outfits to avoid on a date”)
• Wednesday: Live styling Q&A
• Thursday: Trend re-creation
• Friday: Brand collab or giveaway

Part 2: Real Monetization Strategies (Beyond Creator Fund Change)

1. The New Rules of Affiliate Marketing on TikTok

Affiliate content is exploding, but it works only if it doesn’t look like an ad.

“One of our clients saw 240% higher conversions when they shifted from product unboxings to ‘day in the life’ routines that naturally included the item.” — Crescitaly insights team

Where to find deals fast:

• LTK (formally LIKEtoKNOW.it)
• Amazon Influencer Program
• PartnerStack for tools, SaaS and tech brands

2. Go Live, Go Rich

Live streaming isn’t just for gamers anymore. TikTok Live Gifting has become one of TikTok’s most direct revenue levers.

• Set themes for lives: “$20 makeup vs $200 makeup” or “Roast my outfit”
• Engage viewers who gift—shoutouts = dopamine = more gifts
• Use creator-focused SMM panels (like TikTokCoins.ai) to increase live viewers before you go on-air

3. Offer Paid Content on Telegram or Close Friends

Some creators are earning more from close communities than from TikTok itself.

• Use TikTok to tease exclusive content: “Full strategy in my bio group”
• Telegram channels are perfect for paid drops, trading advice, or adult content
• Combine with SMM tools for stealth promo growth

Part 3: Paid Promotion—When and How to Boost Not Burn

If your content is tight but you’re not seeing traction, strategic growth boosts can help.

Organic Growth vs. Paid Followers: What’s Better?

Pro tip: Use a smart SMM panel booster (like TikTokCoins.ai — powered by Crescitaly’s trusted panel) to test new content formats. It signals engagement to the algorithm without risking authenticity.

The Creator Tech Stack: Tools to Scale Fast

• CapCut: Lightning-fast editing and trending templates
• Notion + AirTable: For organizing your content calendar
• TokUpgrade or TikTokCoins.ai: To safely boost reach, especially before campaigns
• Back-end intelligence from Crescitaly: For audience insights and engagement analysis

Final Thoughts: The Algorithm Loves Action

Creators who succeed in 2024 understand one thing: attention is short, but momentum compounds. Once you earn trust and visibility, the next step is leveraging tools, data, and monetization strategically—not guessing and hoping.

Don’t just grind. Grow smart. Monetize faster. And get serious about turning views into value.

🚀 Ready to Level Up?

Start building your influence today with TikTokCoins.ai—the fastest way to grow your audience, boost engagement, and monetize smarter. Powered by Crescitaly for ultimate performance, speed, and safety.